Coffee is one of the most consumed beverages in the world, present in the daily lives of millions of people. In recent years, the term “specialty coffee” has gained prominence among coffee enthusiasts, sparking curiosity and interest. But what exactly is specialty coffee? And why is it becoming so popular?
In this article, we will explore the concept of specialty coffee, understand its characteristics, learn about the production process, and discover the reasons why this category is gaining more and more space in the market.
What Is Specialty Coffee?
The term “specialty coffee” refers to coffees that have a superior quality compared to traditional coffees. To be classified as specialty, a coffee must meet strict sensory evaluation criteria and score a minimum of 80 points on the Specialty Coffee Association (SCA) scale, which ranges from 0 to 100. This score is based on aspects such as aroma, flavor, acidity, body, sweetness, and balance of the beverage.
Unlike regular coffees, which often contain defective beans and impurities, specialty coffees are carefully selected, ensuring a unique sensory experience for the consumer.
Characteristics of Specialty Coffee
Specialty coffees have several characteristics that set them apart from traditional coffees. Among them, the following stand out:
1. Controlled Origin
Specialty coffees come from specific regions and are traceable. This means it is possible to know exactly where the coffee was grown, the climatic conditions, and how the harvesting and processing were carried out.
2. Sustainable Farming
Many specialty coffees are produced sustainably, respecting the environment and promoting responsible farming practices. Small producers and cooperatives play a fundamental role in the production of this type of coffee.
3. Selective Harvesting
Unlike conventional coffees, where beans are harvested en masse, specialty coffees are selectively harvested. This means only ripe beans are picked, ensuring higher quality in the final beverage.
4. Careful Roasting
Specialty coffee roasting is done in an artisanal and controlled manner, respecting the beans’ natural characteristics. This prevents the coffee from becoming overly bitter or losing its sensory attributes.
5. Rich Sensory Profile
One of the significant differentiators of specialty coffee is its sensory profile. Depending on the origin and processing method, it may feature notes of chocolate, fruits, caramel, honey, nuts, among other flavors.
Why Is Specialty Coffee Trending?
The growth of specialty coffee consumption can be explained by several factors. Below, we highlight some of the main reasons why this category is gaining so much popularity:
1. The Pursuit of Quality
Consumers are increasingly demanding and seeking superior quality products. Specialty coffee offers a unique experience with more complex flavors and a more careful production process.
2. Appreciation of Sensory Experiences
Coffee consumption has gone beyond being just a habit and has become a sensory experience. Many people are interested in discovering different flavor profiles, preparation methods, and pairings.
3. Conscious Consumption Movement
More and more consumers are concerned about the origin of the products they consume. Specialty coffee, often produced by small farmers, values artisanal and sustainable work, promoting a fairer production chain.
4. Growing Popularity of Specialty Coffee Shops
Specialty coffee shops have contributed to the dissemination of specialty coffee by offering differentiated options and providing customers with a unique experience when tasting the beverage.
5. Expansion of Brewing Methods
The growing interest in alternative brewing methods, such as V60, Chemex, Aeropress, and French Press, has boosted the consumption of specialty coffees. These methods enhance the coffee’s flavors and aromas, making the experience even more special.
How to Identify Specialty Coffee
If you want to start exploring the world of specialty coffees, here are some tips to identify and choose a good coffee:
- Check the packaging: Specialty coffees usually provide detailed information about origin, type of bean, sensory notes, and roasting date.
- Opt for 100% Arabica beans: The Arabica species is more valued in the world of specialty coffee due to its smoother and more complex flavor.
- Pay attention to the roasting date: A good coffee should be consumed 7 to 30 days after roasting to ensure freshness and flavor.
- Try different origins and brewing methods: Each specialty coffee can have unique characteristics depending on its region and how it is brewed.
Conclusion
Specialty coffee represents a revolution in the world of coffee, providing a richer and more pleasurable experience for consumers. With its superior quality, traceability, and commitment to sustainability, it is winning over more admirers and solidifying itself as a global trend.
If you haven’t tried specialty coffee yet, it’s worth exploring this category and discovering new flavors and aromas. After all, enjoying a good coffee goes far beyond the simple act of drinking—it’s a true sensory experience!